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Digital Fashion Week Day 1 backstage & outfits

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Day 1. Breathe. It’s all live. No worries! More importantly, have to consider the 10 outfits that will be worn across the 7 shows and after party at Butter Factory! Luckily, in preparation for DFW co-host Rana from Bonjour Singapore and Yvette sourced looks from the lovely local labels from PARCO next NEXT in conjunction with threads from some showing designers and Hasina. Thank you all! OUTFIT 1 | THOMAS…

Digital Fashion Week – Thomas Wee, PAULINE.NING, -J-A-S-O-N-

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Digital Fashion Week day 1 kicked off with a bang with veteran Singaporean designer Thomas Wee not only showcasing his Spring/Summer 13 women’s collection but also debuting his first full menswear line. Not only that, but both headlining supermodels Andrej Pejic and Sophie Sumner walked for this designer who is known as “The King of the Jacket”. Our verdict? We die! These timeless fashion pieces looked like ready-to-wear origami. The…

Digital Fashion Week Press Conference

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What could be better than 3 days of fashion coming to you live from the runway? Ummm the fact that Patricia Field (Sex And The City wardrobe), Andrej Pejic (androgynous supermodel), Sophie Sumner (America’s Next Top Model  winner), Guo Pei (China’s top designer) were in town for it? Or that there were 7 shows from 7 labels? Or that you could pre-order the clothes from the catwalk in real-time? Or…

Digital Fashion Week – Patricia Field, Andrej Pejic, Sophie Sumner & Guo Pei

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Do you know what makes me jump for ​joy? Celebrities, clothes & catwalks… And all of this is available not only to me but to you with Singapore’s Digital Fashion Week! This is the world’s first live streaming only fashion week where the front row is brought to you. The whole extravaganza will be available on www.digitalfashionweek.com and you can even pre-order your favourite pieces off the runway! No need…


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